Your free guide
Here's why one wins.
Free guide · 19 pages · 15‑minute read
The 7 Nudges: why people pick one over the other
Seven small moves, each backed by a real study, with an example for a local business and for a creator. Plus a one-page cheat sheet to keep.
- 01Be known for one thing
- 02Remember them
- 03Make the first step tiny
- 04Offer three options
- 05Set the first number
- 06Remove the doubt, not the price
- 07Show, don't tell
A look inside
Every chapter: the story, the study, what to do this week.
